SITE Expert Conducts Workshop for KAU Students

A practice-oriented workshop led by Professor Erick Manzanares of the Swiss Institute of Technology and Entrepreneurship (SITE) was held at KAU. It is worth noting that within the framework of cooperation between KAU and SITE, students study under joint programs and receive diplomas from both universities without leaving Kazakhstan.

The session was dedicated to the topic “How does artificial intelligence impact business and entrepreneurship?”. During the workshop, students were introduced to real-life cases of AI application in business, as well as modern tools for scaling projects using Lean methodology, aimed at efficient resource utilization and rapid testing of business ideas.

The program concluded with an award ceremony, where students of joint programs received certificates for an educational trip to Madrid.

The workshop enabled participants to gain practical knowledge, better understand the potential of AI, and master modern tools for developing and scaling their own projects.